About Us
Our story
ROOTED IN NORTH AFRICA, SHARED WITH THE WORLD
Purenaissance was born not in a laboratory or boardroom, but in the rhythms of daily life in North Africa. For generations, our mothers and grandmothers massaged Prickly Pear Seed Oil into their faces before bed, and nourished their hair with golden Argan Oil drawn fresh from the local press. These were not luxury items. They were essentials, tucked in every kitchen, every medicine cabinet, and every memory.
We are a North African family, raised with the wisdom of the land and the belief that healing comes from nature. Our roots are in Djurdjura, where the air is crisp and the land yields the rare and potent Prickly Pear seed, each drop of oil requiring over a million seeds. And from Agadir in Morocco, we bring Argan Oil, extracted by hand using traditional Amazight techniques, passed from mother to daughter like heirlooms. These oils are not trends. They are time-tested remedies we've used our whole lives.
When we moved to the U.S., we brought more than just memories; we brought a culture, a mission. We knew the world deserved to experience the same purity, the same care, the same glow. But not diluted by mass production or compromised by synthetic fillers. Just nature, bottled with integrity.
In 2018, we formed strategic partnerships in Algeria, Morocco, France, and the US with expert producers of essential and vegetable oils. By combining ancestral knowledge with modern extraction techniques, we established a vertically integrated supply chain, from local farmers to our in-house bottling, ensuring authenticity, transparency, and sustainability at every step.
Today, Purenaissance is proud to offer a carefully curated line of natural skincare and wellness products, with a special focus on Prickly Pear Seed Oil and Argan Oil, our signature elixirs. Alongside, we offer essential oils and aromatherapy diffusers, helping you create a sanctuary of calm and self-care in your own home.
This is more than a brand, it's a legacy. A bridge between worlds. A celebration of North African culture shared with the global community. Our story is your story now. Welcome to Purenaissance.
About the company
Welcome to PuRenaissance site, your number one source for Pure, Naturel Essential, Vegetal Oils and all the beautiful related gifts from mother nature from all over the world. We travel the world and are dedicated to find and providing you the very best of oils and other products, with an emphasis on Purity, Affordability, Sustainability and Natural.
We believe that the world is full of wonders and beautiful the way it is. The humanity since its existence learned how to use natural resources around them to find sustenance but also as a source for healing and beauty. That’s what are PuRenaissance is about!
Created in 2017, PuRenaissance LLC in North Africa where it started producing local natural essential and vegetal oils like Argan, Prickly Pear, Eucalyptus and much more varieties, with the highest quality production standard, from seeds to bottles. The wide varieties of products and proximity opened Europe (France, Germany) door to PuRenaissance where it earned it “Bio” certification in France and Germany, which is the equivalent of “USDA Organic” in the US. PuRenaissance made the decision to look for more natural, local resources all over the world, expand its products range but also its territory, to the US where so many resources are available and not fully explored. In such a short time, PuRenaissance has come a long way from its beginnings, our first US store opened in 2019 and more to come.
We love to share with you our passion “Nature of the world” and bring to you flavors from all over the world that not just bring joy but also, calm, serenity and healthier lifestyle.
We hope you enjoy our products as much as we enjoy offering them to you. Please don’t hesitate to stop by our store or contact us.
Sincerely,
Capros Distribution International